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Saturday, December 15, 2007

Ekta Kapoor's New Serial Kuch Iss Tarah.

Ekta Kapoor's Kuch Is Tarah signals a change of timing in SET prime time band. This modern Balaji love story will start airing at 9 pm from 26th November. As a result, Amber Dhara has been pushed to the 9.30 pm slot. According to Albert Almeida, Executive Vice President & Business Head, Sony Entertainment Television, "This has been done to strengthen the unique twins show".

Correspondingly, Virrudh which occupied the 9.30 pm slot has now been shifted to the 10 pm slot. So now we will have two family drama at the same time slot produced by the ex Tulsi, Smriti Irani, i.e. Viruddh on SET and Mera Apne on 9X. Almeida, admitted that "Durgesh Nandini(10 pm) which ended yesterday had failed to attract the viewers. We had made her character too aggressive, hence she alienated herself from the viewers".

In a bid to face new competition (9X NDTV imagine and Zee Next), the channel is gearing up to launch 4 more week day fiction shows in the coming months . Almeida, also said, "Wait for some major news on week end front as well". Will Big Boss return? "Yes, It might happen next year", says Albert Almeida.

3 comments:

Unknown said...

hiiiiiiiiiiiiiiiii...................
how r u......................
plzz.. give me a one chance to be a good actor.............

Unknown said...

This is for ekta kapoor, request you to please start the serial, tujh sangh preet lagai sajna on the same time. How can the serial end abruptly????

Anonymous said...

Hi.....
Ekta I know u harly get time to read these comments but i can reach you by this medium only.I dont kno is this the right place to discoss this or not.
u kno i m a patient of skin disorder. n m really very depressed. Its an idea dat can u come up with such situations in ur serials so dat guys like us can get some psychological support.